Aidan's Charity Gloves Launch!

Ten-year-old Aidan Parmar saw the realisation of his glove design with the presentation of the finished product at his school in Leicestershire. The kids gardening gloves are supporting the Greenfingers charity with 30p donated for every each pair sold.

January 09, 2018 by Andrew Roberts

Briers at Chelsea: Celebrity Gluvie Special!

On Briers’ RHS Chelsea Flower Show stand this year, celebrities were throwing their gloved hands in the air and continuing the trend for ‘gluvies’, the social media campaign to raise awareness for Greenfingers charity.


Managing Director Jackie Eades and friends welcomed celebrities, the media and consumers to the stand, as #gluvies were shared on Twitter and the gardening lifestyle brand made the most of the crowds brought by the sunny weather and inspirational show gardens.


Jackie said: “It was such hard work, hanging out with all the celebs, drinking bubbly, posing for photos..!  But seriously, we were really glad to get some famous faces to help build awareness for Greenfingers, who we continue to support through sales of our All Seasons Gardener gloves.  Also, from a retail perspective, it was also really interesting to see how popular our new designs were – especially the Julie Dodsworth range, with the lightweight seed and weed gloves being visitors’ glove style of choice.”


Jackie, Chris Evans and Cassie Jeremy Vine Matt Baker Anton du Beke Brendan Cole Joanna Lumley Sara Cox Ben Shepherd Carol Kirkwood with Jackie

As the sun shone down, the celebrities came out to play!  The following stars took time out to pose for gluvies with Briers’ Jackie Eades and friend of Briers/Chelsea regular Cassie King: Chris Evans, Jeremy Vine, Matt Baker, Anton du Beke and Brendan Cole from Strictly, Joanna Lumley, Gemma Arterton, Susan George, Sara Cox, Ben Shephard, and Carol Kirkwood.

May 30, 2017 by Hornby PR

Briers sponsor GIMA Awards 2016 photo booth for Greenfingers

#GIMAawards2016 Briers Greenfingers photobooth

Briers were proud to support the 2016 GIMA Awards with a photo booth to raise funds in aid of Greenfingers.

July 18, 2016 by Mike Cook

Briers raise over £10,000 for Greenfingers

Jackie hands over giant cheque to Greenfingers Charity 

Jackie Eades presented Jon Ashley, Greenfingers Chairman and Greenfingers Head of Fundraising, Linda Petrons with a giant cheque for over £10,000, ably assisted by Chris Ramsden, GIMA President.

July 18, 2016 by Mike Cook

Go Team Briers at this year's charity GIMA Golf Day!

Briers GIMA Golf Day 2016 #gluvie Raising much-needed funds for Greenfingers and Perennial.

Briers was super keen to support this charity fundraising event with a stellar cast of semi-pros but Tiger Woods and co. were a tad busy... so the company mustered up the next best thing! 


June 13, 2016 by Mike Cook

What a #gluviely time at the Royal Bath & West Show

Petworth Gipsy getting in at #gluvie with Lorna and Mike at the 2016 Royal Bath & West Show We had a right #gluviely time at this year's Royal Bath & West Show.

Thanks to everyone (people and animals!) who helped and supported us with our #gluvie pics.

#greatanimals #greatpeople


June 03, 2016 by Mike Cook

Celebrity #gluvie pics at RHS Chelsea Flower Show

Briers RHS 2016 Stand #gluvie pic Imelda Staunton CBE and her husband Jim CarterRHS Chelsea 2016 press day celebrity #gluvie Rob Brydon It's been a superb start to RHS Chelsea with the Briers stand, EA476, being incredibly well received. So much so that the team seemed to be fighting off the celebs. Well... we like to think we were anyway!

Our huge thanks to everyone who did a #gluvie!

May 23, 2016 by Mike Cook