"Have nothing in your house that you do not know to be useful, or believe to be beautiful" William Morris. 

GIMA Awards 2016 FinalistFurther industry recognition
with the collection becoming a coveted finalist in the Growing, Planting Equipment and Sundries Category at the 2016 GIMA Awards.

A close partnership with the William Morris Gallery has ensured the Briers designs are true to the original patterns and honour the work of the world’s most respected and famous designer from the Arts & Movement.

Briers uses the latest techniques and technologies to bring old designs to life in the highest quality format, demonstrating the beauty of the patterns to their fullest.


The William Morris Strawberry Thief Collection consists of 18 different products. All are decorated with Morris’ most famous pattern, designed in 1883 and based upon the thrushes that he observed stealing strawberries from his kitchen garden at Kelmscott Manor - a truly iconic British design.

***Update 14th March 2016: This range has made it through to become a finalist in the Brand & Lifestyle Awards 2016. It's only one of six nominees in the category: Best Licensed Brand Home or Garden Product or Range. A superb result for the Briers team, the products and the pattern - the winner will be announced 20th April 2016.

Update 21st April: not the winner on the day but the whole team remains rightly proud of this incredible recognition.***


The William Morris Honeysuckle Collection by Briers consists of 14 different products. All are decorated with a pattern designed by Morris’ youngest daughter, May in 1883. The design is a realistic arrangement of rambling flowers and entwining leaves.

Across the collection, the products are:

  • All-over-print hand tools (secateurs, trowel and hand rake)
  • Fabric-feel rubber wellington boots
  • Gardener’s gloves
  • Giant kneeler cushion
  • Cotton tote bag
  • Gift-boxed hand tools with half-dipped handles (hand fork, trowel, secateurs)
  • String in a tin
  • Seed tin
  • Metal mug
  • 4.5l watering can
  • 3 herb pots on a tray
  • Cotton shoulder bag
  • Walking umbrella
  • Garden tool bag
  • Cotton shoulder bag
  • Walking umbrella
  • Garden tool bag

All the products deliver a high standard of finish as well as detailing that is true to the original patterns held by the William Morris Gallery. All are artfully finished with packaging or labels that complement the design aesthetics of the Arts & Crafts movement.

We hope you love them as much as we do.....